Chap. 347.——An ACT to amend and re-enact chapter 409 of the acts of assem-
bly of 1924, entitled an act to prevent untrue, deceptive and misleading ad-
vertising, and making such advertising a misdemeanor, and providing penal-
ties, approved March 21, 1924, as amended. | [fH B 224]

Approved March 24, 1930

1. Be it enacted by the general assembly of Virginia, That chapter
four hundred and nine of the acts of assembly of nineteen hundred and
twenty-four, entitled an act to prevent untrue, deceptive and mislead-
ing advertising and making such advertising a misdemeanor and pro-
viding penalties, approved March twenty-first, nineteen hundred and
twenty-four, as amended, be amended and re-enacted so as to read as
follows:

Any person, firm, corporation or association who, with intent to
sell or in any wise dispose of merchandise, securities, service, or any-
thing offered by such person, firm, corporation, or association, directly
or indirectly, to the public for sale or distribution, or with intent to
increase the consumption thereof, or to induce the public in any man-
ner to enter into any obligation relating thereto, or to acquire title
thereto, or any interest therein, makes, publishes, disseminates, circu-
lates, or places before the public, or cause, directly or indirectly, to be
made, published, disseminated, circulated, or placed before the public
in this State, in a newspaper or other publications, or in the form of
a book, notice, handbill, poster, blue-print, map, bill, tag, label, circular,
pamphlet, or letter, or in any other way, an advertisement of any
sort regarding merchandise, securities, service, land, lot, or anything
so offered to the public, which advertisement contains any promise,
assertion, representation or statement of fact which is untrue, decep-
tive, or misleading, shall be guilty of a misdemeanor, and, upon convic-
tion thereof, be punished by a fine of not less than twenty-five dollars,
nor more than two hundred and fifty dollars, or confined in jail for a
period of not less than ten days nor more than sixty days, or by both
such fine and imprisonment. The words “untrue, deceptive and mis-
leading,” as used in this act, shall be construed as including the adver-
tising in any manner by any person, of any goods, wares or merchan-
dise as a bankrupt stock, receiver’s stock, or trustee’s stock, if such
stock contains any goods, wares or merchandise put therein subsequent
to the date of the purchase by such advertiser of such stock, and if such
advertisement of any such stock fails to set forth the fact that such
stock contains other goods, wares or merchandise put therein, subse-
quent to the date of the purchase by such advertiser of such stock in
type as large as the type used in any other part of such advertisement,
including the caption of the same, it shall be a violation of this act.